Ciclozone

Insight

Ciclozone wanted to create an indoor cycling experience and use training sessions to improve the skills of riders by tracking their scores. They were keen to be different from the competition by connecting to bikes through bluetooth rather than via the equipment, giving their customers freedom of choice.

Idea

Image Plus created a mobile app that could be used across a range of mobile devices. It has flexibility in that it’s based on bluetooth, so customers can choose the equipment they use based on their particular needs.

Through the design we emphasised the rider’s progress via displaying various metrics on the screen, such as the rider’s RPM (rotations per minute), speed, and overall progression. It was essential that we crafted a bold and clear design so riders could easily see how they were doing while using the app.

Impact 

The app has been a great success to date. Not only are we Ciclozone’s digital design partner and app development team, we also oversee their customer mobile app, studio gym TV app, as well as their administrative and content management system for their product.