Website Development & Logo Evolution
We have been working alongside Dee for many years, developing their first website back in 2007 – and now in 2023 – with a brief of modernising the brand and the website, we have evolved the company logo along with the website making a modern and effective brand.
Dee provides innovative engineering solutions ( since 2005) , and the website needed to showcase all things engineering – from sketches to full prototype CAD drawings, we display a range of services across the website.
We created Dee’s original logo way back – so being able to bring it into the 21st century was an exciting challenge. Using a simple colour palette of dark blue, light blue & white along with orange making the call to actions stand out . The main update was making the DEE letters stand out – so that the company name is the main focus.
The website was built in WordPress using a custom theme to make use of the easy to use Content Management System that would allow DEE to take control of the content on the website. Using animation, we highlighted the main 5 capabilities using HTML to create a gradual line that appears as you scroll as well as making the logo animated across the site.
We used a video on the homepage to showcase a 3D prototype CAD drawing that was created by the team at DEE so that visitors to the site can see a breakdown of the full design process.
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