CV Lifestyles is the fitness division under the CV Life group. They have gyms located in a range of facilities in and around Coventry. Initially the CV life team appointed us to create the Lifestyles website, which was to be part of a larger group of websites that would all be similar in UI.
The website style was created largely based on the branding and guides that were provided to us. Our designers went the extra mile though to create a unique looking website that reflected the brand ethos and core styles.